Bombay DC recently developed India Design System, an open-source repository of freely downloadable public logos and signages. The site has witnessed 2 lakhs + downloads and 5 lakhs + page visits a standing testament to its impact.
Why does it matter?
Why is a right arrow traffic sign in a different style in every state? Why is the Aadhaar logo often stretched? Designing for public services and social infrastructure in India today lacks a simple, uniform visual design language. Bombay DC believes that India requires a design system of its own to bring in consistency, so with the India Design System, they attempt to help in just that. The project aims to serve an exhaustive catalogue of government logos, common public symbols, hospital signages,school signages, industrial signages, and traffic signs that can be downloaded by anyone for free.
India Design System currently lives on a digital platform. Users can download logos and signages from the catalogue in a selection of black & white or coloured versions as well as formats such as PNG, Vector and JPG. Unlimited downloads are available at no cost.
Ankur Rander, CEO of Bombay Design Centre, quotes, "We understand that signs in public spaces and government logos are a key representation of the country’s design capabilities and form a large part of any country's aesthetic. Our vision with the India Design System is to standardize the usage and representation of these important symbols across the country in print, online and on the ground. This is a growing catalogue. The first set of identities that are available to download are common public & government program logos. As the project progresses, the plan is to launch new collections like school signages, hospital signages, road safety signages and so on.”
How can you engage:
Access: To explore, download, and engage with the repository. Visit https://indiadesignsystem.bombaydc.com/
Contribute: We are looking for designers to come forward and join us to develop the India Design System. To learn the next step, interested people with illustration/branding skills can write to [email protected] with the subject line - India Design System
Spread the Word: Share and amplify the impact of this initiative and create a ripple effect that resonates with every designer in India.
News
A Design System for India
June 17th, 2024
